PPC Management Agency

Google and Meta Certified Partner

Stop Wasting Ad Spend.
Scale Your PPC Revenue.

TimeZ Marketing eliminates wasted budget and targets high-intent buyers. We combine machine-learning bidding with aggressive creative testing to dominate your market.

5.2xAvg Account ROAS
-28%Cost Per Acquisition
100%Transparency
Google Ads Partner Meta Partner Microsoft Ads
Free PPC Audit
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    Certified PPC Experts

    Comprehensive PPC Management Services

    Looking for a results-driven PPC consultant to maximize your advertising ROI? With over 16 years of expertise in Google Ads management, Microsoft Advertising (Bing Ads), Meta Ads, and Amazon PPC, TimeZ Marketing helps businesses convert paid traffic into measurable growth. As a certified Google Ads expert and Microsoft Advertising professional, we design and manage profit-focused PPC campaigns that reduce wasted ad spend, scale effectively, and drive consistent results.

    From B2B SaaS PPC strategies to e-commerce PPC solutions and local business PPC marketing, our tailored PPC consulting services cover everything from keyword research and persuasive ad copywriting to bid strategy, landing page optimization, and conversion tracking. By syncing campaigns with your sales and analytics data, we ensure every ad click drives highly qualified leads, sales, and revenue.

    Google Ads Certified Microsoft Advertising Pro 16+ Years Experience

    Strategic Keyword Research and Selection

    A strong PPC campaign begins with thorough keyword research. We identify high-intent, long-tail keywords tailored to your products and services, ensuring your ads reach the right audience at the right moment.

    Compelling Campaign Setup and Ad Creation

    Our PPC consultants craft persuasive ad copy, leveraging all available ad extensions to maximize engagement. Every ad is designed to resonate with your audience, increase click-through rates, and drive qualified traffic.

    Transparent Performance Tracking and Reporting

    Transparency is key. You’ll receive regular, easy-to-read reports highlighting clicks, conversions, cost-per-click, and ROI. Track your campaign’s real-time performance and make data-driven decisions.

    Effective Bid Management and Budget Planning

    We continuously monitor and adjust bids to maximize ad placement and optimize cost-per-click. Our PPC consultants strategically allocate budgets to ensure every dollar delivers measurable value.

    Landing Page Optimization for Conversions

    Conversion-focused landing pages align with ad messaging and provide a seamless user experience. Optimized layouts, clear CTAs, and persuasive content help turn visitors into customers.

    Intelligent Remarketing and Audience Segmentation

    Re-engage your most valuable prospects using advanced remarketing strategies. Segment audiences to deliver highly personalized ads, increase brand recall, and improve conversion rates.

    Multi-Platform Campaign Expertise

    We manage campaigns across Google Ads, Microsoft Ads (Bing), Facebook, LinkedIn, and more, ensuring cohesive messaging and cross-platform performance tracking for maximum ROI.

    Tailored Solutions

    Industry-Specific PPC Solutions

    Every industry has unique challenges, customer behaviors, and competitive landscapes. Our specialized PPC management services are customized to deliver maximum ROI for your specific business vertical.

    B2B SaaS PPC

    Drive qualified demo requests and trial signups with intent-driven campaigns targeting decision-makers. We focus on reducing CAC while increasing MRR and customer lifetime value.

    High-Intent Leads Lower CAC

    E-commerce PPC

    Maximize online sales through Google Shopping, Performance Max, and strategic remarketing campaigns. We optimize product feeds and audience targeting for profitable ROAS.

    4.5x+ ROAS Shopping Feeds

    Local Services PPC

    Dominate your local market with geo-targeted campaigns, Local Services Ads, and Google Maps advertising. Perfect for home services, healthcare, and professional services.

    Local Leads Call Tracking

    Professional Services

    Generate high-quality leads for law firms, accounting practices, and consulting firms. We craft campaigns that attract qualified prospects ready to engage your services.

    Quality Leads Consultations

    Healthcare and Medical

    HIPAA-compliant PPC campaigns for medical practices and healthcare providers. Drive patient appointments while maintaining strict privacy and compliance standards.

    Acquisition HIPAA Ready

    Enterprise PPC

    Scalable PPC programs for large organizations with complex requirements. Multi-channel strategies, advanced attribution modeling, and enterprise-grade reporting.

    Multi-Channel Attribution

    Common PPC Challenges and Expert Solutions

    Common PPC challenges faced by advertisers in 2025 and how a professional PPC consultant, specialist, or expert solves them effectively.

    Challenge

    Many PPC campaigns waste budget on irrelevant or overly broad keywords, resulting in low conversion clicks and wasted spend.

    Solution

    A skilled PPC consultant performs in-depth keyword research and negative keyword strategy. Combine with SEO keyword research to ensure high-intent targeting.

    Challenge

    Frequent updates to Google Ads, Microsoft Ads, and social platforms can disrupt campaigns if not monitored.

    Solution

    We monitor updates and leverage emerging features. Explore PPC case studies and proactive Google Ads strategies.

    Challenge

    Fraudulent clicks from bots or competitors inflate budgets and misrepresent performance data.

    Solution

    Use click fraud detection tools and regular traffic audits to safeguard budgets and ensure accurate reporting.

    Challenge

    Generic or poorly written ad copy fails to attract clicks, reducing campaign engagement and ROI.

    Solution

    Create audience-focused copy and perform A/B testing. Reference PPC copywriting best practices and optimize for all devices.

    Challenge

    Intense competition increases bids, leading to higher cost-per-click and lower profit margins.

    Solution

    Use strategic bid management and automation. Learn from Google Ads bidding guides to optimize costs and diversify ad networks.

    Challenge

    Poorly optimized landing pages reduce conversion rates, wasting even high-quality paid traffic.

    Solution

    Optimize for speed and relevance. Reference landing page optimization tips to increase lead capture and reduce bounce rates.

    Challenge

    Broad audience targeting results in wasted spend and leads that don’t fit your ideal customer profile.

    Solution

    Utilize precise segmentation and lookalikes. Learn from audience targeting strategies and PPC audience insights.

    Challenge

    Disorganized campaigns complicate optimization, reporting, and performance tracking over time.

    Solution

    Implement proper campaign hierarchy and naming. Reference account structuring best practices for better alignment with business goals.

    Challenge

    Incorrectly applied AI can reduce campaign control and efficiency if left completely unmonitored.

    Solution

    Balance AI tools with manual oversight. Learn AI in PPC best practices and automation tips to scale results.

    Challenge

    New privacy regulations and tracking restrictions complicate attribution and measurement of ROI.

    Solution

    Adopt privacy-compliant tracking. Explore analytics tracking solutions and PPC tracking guides.

    Challenge

    Repeated ads cause consumers to ignore them, leading to a steady decline in engagement and CTR.

    Solution

    Rotate creatives and leverage video ads. Reference ad creative optimization tips to keep content fresh.

    Challenge

    Without defined KPIs, campaigns are hard to measure, making it impossible to improve performance.

    Solution

    Establish clear KPIs and implement analytics dashboards. Regular reporting ensures continuous optimization.

    PPC Performance Metrics and KPIs to Track

    Pay-Per-Click (PPC) success depends on measuring the right KPIs to optimize ad spend, improve targeting, and drive profitable conversions. As your expert PPC Consultant, I monitor these essential PPC KPIs to maximize campaign effectiveness across platforms like Google Ads, Bing Ads, and more.

    KPI’s for Visibility and Reach

    Focus on how broadly and how often your ads are shown to your target audience, maximizing brand discoverability and ad exposure.

    KPIDefinitionWhy It MattersHow to Optimize
    Impression Share (IS)% of available impressions your ads capture.Reflects auction competitiveness and market presence.Increase bids, improve ad relevance, expand budgets.
    Search Impression Lost (Budget/Rank)% of impressions lost due to budget or rank constraints.Reveals where scale or quality issues restrict visibility.Adjust budgets, improve ad quality, refine bids.
    Click-Through Rate (CTR)% of impressions converting to clicks.Measures ad appeal and targeting accuracy.Create compelling ad copy, test extensions, target appropriately.
    Ad Rank / Average PositionAverage SERP position of your ads.Higher rank drives better visibility and engagement.Optimize bids, improve ad relevance.
    CPM (Cost per Mille)Cost for 1,000 ad impressions.Valuable for display/branding campaigns.Refine placements and target high-value segments.
    View-Through Rate (VTR)% of exposed users converting later without clicking immediately.Captures brand effect beyond immediate responses.Develop advanced remarketing and audience segmentation.
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    KPI’s for Cost and Efficiency

    These KPIs assess how effectively your budget converts into valuable clicks and conversions, maximizing ROI.

    KPIDefinitionWhy It MattersHow to Optimize
    Cost Per Click (CPC)Average cost paid per click.Key metric for bid and cost control.Use negative keywords, optimize bids and targeting.
    Quality ScoreRelevance score for ads, keywords, and landing pages.Influences CPC and ad placement.Optimize keyword match, ad relevance, and landing experience.
    Cost Per Acquisition (CPA)Avg. spend to acquire a lead or sale.Core profitability metric.Refine targeting, user journey, and conversion paths.
    Budget Utilization RatePercentage of budget spent on valid, effective traffic/conversions.Ensures full value from allocated spend.Monitor pacing, reallocate budget where performance is strong.
    Click Share% of total available clicks captured.Reflects your share of audience engagement.Enhance ad copy, increase relevance.
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    KPI’s for Conversion and Revenue

    These KPIs measure campaign outcomes and business value driven by PPC activity.

    KPIDefinitionWhy It MattersHow to Optimize
    Conversion Rate (CVR)Percentage of clicks resulting in conversions.Measures campaign effectiveness in driving goals.Improve landing pages, match ad intent, optimize CTAs.
    Return on Ad Spend (ROAS)Revenue generated per dollar spent on ads.Measures campaign profitability.Focus on high-converting keywords and audiences.
    Average Order Value (AOV)Average revenue per transaction.Higher AOV yields better overall returns.Deploy upsell and cross-sell campaigns.
    Revenue Per Click (RPC)Revenue generated per ad click.Indicates traffic quality.Target qualified, high-intent audiences.
    Assisted ConversionsConversions assisted by PPC but not last-click attributed.Reflects full marketing funnel impact.Use data-driven attribution for holistic optimization.
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    KPI’s for Customer Value and Retention

    Track the long-term value and loyalty of customers acquired via PPC campaigns.

    KPIDefinitionWhy It MattersHow to Optimize
    Customer Lifetime Value (LTV)Total expected revenue from a PPC-acquired customer.Guides sustainable acquisition investment.Target high-value customers, focus on retention.
    Repeat Purchase Rate% of customers who buy more than once.Key for growth and customer loyalty.Use retargeting and personalized offers.
    CAC : LTV RatioRatio of acquisition cost vs. customer lifetime value.Balances short-term spend with long-term profitability.Optimize CPC and increase retention/upsells.
    Churn Rate% of lost customers over a time period (for subscriptions).Highlights retention challenges.Invest in onboarding and loyalty campaigns.
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    KPI’s for Competitive and Market Insights

    Understand your PPC program’s position relative to competitors and broader market dynamics.

    KPIDefinitionWhy It MattersHow to Optimize
    Impression Share Lost to Competitors% of impressions competitors gain at your expense.Reveals market share gaps.Increase bids, improve quality and relevance.
    Competitive CPC AnalysisYour average CPC vs. industry benchmarks.Ensures cost-efficiency in competitive markets.Regular bid audits and segmentation.
    Ad Copy Engagement vs CompetitorsCTR and engagement relative to competitors’ ads.Keeps messaging compelling and unique.Continuously monitor and refresh creatives.
    Budget Share AllocationHow budget is allocated across campaigns relative to market trends.Maximizes opportunity capture.Allocate dynamically to top performers.
    Multi-Channel IntegrationImpact of paid search alongside other channels.Demonstrates holistic marketing ROI.Plan coordinated, multi-channel campaigns.
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    KPIs by Business Type

    Select the KPIs most relevant for your industry or business model.

    Business TypeKey KPIs
    E-commerceROAS, Conversion Rate, AOV
    SaaS / SubscriptionCustomer Lifetime Value, Churn Rate, CAC:LTV Ratio
    Lead Generation / B2BConversion Rate, CPA, Click Share
    Branding / AwarenessCPM, Impression Share, View-Through Rate
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    Final Takeaway

    Measure, optimize, and align KPIs with your business goals. Use external SEO-optimized resources to track performance and guide continuous PPC improvement.

    PPC Platforms Managed

    I specialize in optimizing Google Ads campaigns, targeting high-conversion keywords like PPC consultant San Francisco and PPC Agency San Francisco. My expertise extends across platforms to ensure your ads reach the right audience at the right time:

    PPC Platforms and Shopping

    Social Media and Discovery

    Audio, Video and E-commerce

    Analytics and Data Management

    Marketing and CRM Automation

    The TimeZ Difference

    Why Choose TimeZ Marketing

    As a premier PPC management agency, we combine data-driven precision with creative strategy to scale your business. We don’t just manage ads; we engineer profitable growth.

    Certified Expertise

    Our team holds top-tier certifications with Google, Microsoft, and Meta, ensuring your campaigns leverage the latest platform innovations.

    Premier Partner Status

    ROI-Driven Results

    We optimize for your bottom line, not just clicks. Every decision is based on lead quality and customer acquisition cost (CAC).

    5.2x Average ROAS

    Total Transparency

    At TimeZ Marketing, you own your accounts and your data. We provide real-time reporting dashboards with zero hidden fees.

    Real-Time Dashboards
    5.2x Average ROAS
    -28% CPA Reduction
    16+ Years Experience
    200+ Active Clients
    Google Premier Partner
    Microsoft Partner
    Meta Business Partner

    Case Studies

    Discover how our data-driven strategies have empowered businesses like yours to overcome challenges and achieve remarkable growth

    4.8xTarget ROAS
    +142%Revenue Growth
    21%Repeat Rate
    -18%CPA Reduction

    The Problem

    The client lacked a cohesive funnel, relying on outdated campaign structures that resulted in diminishing returns and high customer acquisition costs on Meta and Google.

    The Process

    Full-scale migration to Performance Max (PMax) combined with granular Google Shopping feed optimization and high-intent keyword sculpting.

    Strategic Actions

    • Deployed post-purchase upsell ad sequences.
    • Optimized Merchant Center feeds for “Search Query” relevance.
    • Implemented first-party data for high-value LAL audiences.
    Explore Full Strategy →
    +110%Appts. Generated
    22%Lower CPL
    15%Job Value Up
    88%Phone Call Rate

    The Problem

    Wasted ad spend on low-value “information” queries and broad targeting that led to out-of-area leads and high costs per phone call.

    The Process

    Hyper-local geo-fencing combined with “Call-Only” campaign structures and negative keyword scrubbing to eliminate “DIY” searchers.

    Strategic Actions

    • Implemented real-time call tracking and attribution.
    • Dynamic landing pages customized by service type.
    • Aggressive bid adjustments for “Emergency” keywords.
    View Success Story →

    Reviews

    Overall Customer Satisfaction: 4.95/5 based on 2 reviews for our PPC Management Agency.
    Invaluable PPC Strategic Guidance
    ★★★★★
    TimeZ Marketing provided exceptional services as our PPC management agency. Their strategic guidance transformed our campaigns and increased conversions by over 20%.
    — Jonathan Miller, San Jose, CA
    PPC Campaign Optimization Success
    ★★★★★
    Their meticulous optimization reduced CPC by 30% while improving click-through rates. TimeZ Marketing is a highly reliable PPC management agency.
    — Jessica Davis, San Francisco, CA
    What is a PPC Management Agency, and how can they benefit my business?
    A PPC management agency, like TimeZ Marketing, specializes in developing, managing, and optimizing Pay-Per-Click advertising campaigns across platforms to drive qualified traffic and maximize ROI.
    What platforms do you specialize in for PPC advertising?
    We specialize in Google Ads, Microsoft Advertising, Meta Ads, LinkedIn Ads, TikTok, Amazon Ads, and Apple Search Ads.
    Do you work with international or local clients?
    Yes. We work with both international businesses and companies targeting local or regional markets.
    Do you offer account audits before starting new campaigns?
    Yes. A PPC audit helps identify inefficiencies, wasted spend, and growth opportunities before scaling campaigns.
    How do you ensure my PPC campaigns deliver a high ROI?
    Through structured keyword research, bid optimization, A/B testing, audience refinement, and continuous performance analysis.
    What is a PPC Consultant and What Do They Do?
    A PPC consultant plans, manages, and optimizes paid advertising campaigns to generate qualified leads or sales while maximizing return on ad spend.
    What is a PPC Consultant?
    A PPC consultant is a paid media specialist focused on platforms like Google Ads and Microsoft Advertising, helping businesses scale revenue through data-driven paid search strategies.
    What Does a PPC Consultant Do?
    PPC consultants conduct keyword and audience research, create conversion-focused ads, manage bids and budgets, implement tracking, and continuously optimize campaigns for ROAS.
    PPC Consultant Top 10 Skills
    PPC Campaign Management, SEM Strategy, Keyword Research, Google Ads and Microsoft Advertising, CRO, Bid & Budget Management, Audience Targeting, Remarketing, A/B Testing, and Performance Reporting.