Expert Bing Ads Management That Scales.
Reach an exclusive, high-intent audience on the Microsoft Search Network. TimeZ Marketing leverages deep data insights to lower your CPC and win customers your competitors are ignoring.
Our Impact on Your Bottom Line
Success with a Certified Bing Ads Agency
Are your digital marketing campaigns truly maximizing ROI? While Google Ads dominates the market, the Microsoft Advertising platform offers a powerful opportunity to reach high-intent audiences at a lower Cost-Per-Click (CPC).
As a performance-driven partner, TimeZ Marketing turns ad spend into growth using precision targeting. Many brands underestimate Bing Ads reach, leaving valuable traffic untapped—we help you capture that competitive edge through expert SEM agency strategies.
Measurable Growth
Success requires insight into consumer behavior. We refine campaigns using demographic data to reach decision-makers ready to act.
PPC Optimization
We’ve helped B2B and ecommerce advertising agency clients increase conversions through improved ad relevance and campaign architecture.
High-Value Visibility
Access an audience of professionals with higher efficiency through expert bidding and landing page optimization.
Our Microsoft Ads Service Suite
As a leading bing ads agency, our holistic approach covers every critical facet of your paid search agency campaigns, utilizing the full power of the Microsoft Advertising ecosystem.
Strategic Campaign Setup
Our team crafts data-driven campaigns through our ppc management agency framework.
- Account Structure Design
- Quality Score Optimization
- UET Tag Conversion Tracking
- Integration With GA4
Advanced Keyword Strategy
We identify high-intent keywords using our seo agency research tools.
- Microsoft Keyword Planner
- Keyword Gap Analysis
- Negative Keyword Framework
- Intent Mapping Logic
Compelling Ad Copy
Persuasive messaging tailored for your sem agency growth goals.
- Responsive Search Ads (RSA)
- Continuous A/B Testing
- Sitelink And Callout Extensions
- Structured Snippets Setup
Smart Bidding Management
TimeZ Marketing maximizes ROI as your performance marketing agency partner.
- Target CPA Optimization
- Target ROAS Scaling
- Enhanced CPC Management
- Manual Control Testing
Bing Shopping Ads
We manage retail feeds as an ecommerce advertising agency.
- Merchant Center Setup
- Product Feed Enrichment
- Smart Shopping Management
- Seasonal Scaling Strategies
LinkedIn Profile Targeting
Leverage our linkedin ads agency expertise to reach decision-makers.
- Job Title And Company Targeting
- Industry-Specific Filters
- Seniority Level Precision
- Professional Competencies
Bing Maps And Local Ads
Our local seo agency skills optimize your presence for foot traffic.
- Bing Places Optimization
- Location Extension Setup
- Near Me Search Optimization
- Radius Bidding Strategy
Conversion And Analytics
Expert google analytics agency integration to measure performance.
- Enhanced Conversion Tracking
- CRM Data Synchronization
- Weekly Performance Dashboards
- Revenue Insights Reporting
Microsoft Audience Network
Scale with paid social agency style targeting across Outlook and MSN.
- Native Format Deployment
- Behavioral Audience Targeting
- Remarketing Pixel Setup
- Lookalike Audience Expansion
Scale Your ROI with a Specialized Bing Ads Agency
Our bing ads agency helps you capture high-intent traffic across the Microsoft Search Network, reaching 140 million unique users with significantly lower competition than Google.
Cost Efficiency
As a bing ads agency, we leverage lower CPCs to stretch your budget further than traditional search platforms.
Targeting Power
We utilize LinkedIn Ads data to reach professional decision-makers with surgical precision.
Purchase Intent
Reach an affluent demographic that spends 22% more online than the average internet searcher.
Desktop Share
Dominating the desktop market where high-value B2B and retail transactions are finalized.
Strategic Campaign Solutions From Our Bing Ads Agency
TimeZ Marketing engineers a multi-layered Microsoft Advertising presence that connects your brand to high-value professionals and intent-driven shoppers across the globe.
Microsoft Search Network
Our bing ads agency team captures high-intent traffic across Bing, Yahoo, and AOL using advanced search frameworks.
- Responsive Search Ads
- Voice Search Optimization
- Dynamic Ad Management
LinkedIn Profile Layer
The exclusive advantage of a bing ads agency: target searchers based on LinkedIn job titles and industries.
- C-Suite Decision Targeting
- Account-Based Marketing
- Lead Quality Control
Microsoft Shopping Suite
Drive retail growth via visual ads in the Edge Sidebar and Shopping Tab for a frictionless shopping experience.
- Merchant Center Setup
- Edge Sidebar Placements
- Dynamic Remarketing Feeds
Audience Network
Scale beyond search with our bing ads agency native strategies across Outlook, MSN, and the Edge New Tab page.
- Outlook Inbox Placements
- Predictive Lookalike Modeling
- Visual Storytelling Assets
Local Maps Ecosystem
As a specialized bing ads agency, we dominate local intent via Bing Maps to drive store visits and calls.
- Bing Maps Ad Extensions
- Hyper-Local Radius Bidding
- Call-Only Desktop Framework
Full-Funnel Intelligence
Our bing ads agency ensures every dollar spent is attributed to real bottom-line business outcomes.
- UET Tag And GA4 Integration
- Offline Conversion Imports
- Multi-Touch Attribution
Multimedia Search Ads
Stand out with visual imagery from our bing ads agency that increases CTR significantly over standard text ads.
- Visual SERP Dominance
- Rich Media Deployment
- Automated Image Rendering
Video And Display
Reach massive audiences via video placements on the world’s most trusted publishers and Windows apps.
- In-Stream Video Placements
- Behavioral Targeting
- Brand Safety Controls
Scale Your Retail Operations
Sell More Products with Bing Shopping Ads
TimeZ Marketing helps you tap into millions of high-intent shopping queries. Reach affluent buyers on the Microsoft Network with lower competition and superior conversion potential compared to traditional channels.
E-commerce Growth Advantages
Supercharge Online Sales with Bing Shopping
As a Microsoft Advertising specialist, TimeZ Marketing provides end-to-end campaign management designed to scale ecommerce advertising agency revenue.
Feed Creation & Optimization
Clean, structured data is the backbone of shopping success. We engineer your feeds for maximum visibility in the Merchant Center.
- Microsoft Merchant Center Setup
- Keyword-Optimized Data Mapping
- Ongoing Performance Feed Audits
Logical Campaign Structuring
We eliminate “all-in-one” buckets, creating granular ad groups that give you total control over high-margin inventory.
- Segmentation by Product Margin
- Negative Keyword Sculpting
- Custom Label Implementation
Smart Bidding Strategies
Leveraging Microsoft’s AI to hit specific financial goals, balancing raw sales volume with strict efficiency.
- ROAS-Aligned Bidding Profiles
- Target CPA & Conversion Setup
- Manual Adjustments for Top Sellers
E-commerce Brand Growth
Access high-value desktop traffic with less competition than Google, delivering a superior Return on Ad Spend.
- Lower CPCs vs Google Shopping
- Improved Multi-Channel Efficiency
- Higher Average Order Value (AOV)
Precision LinkedIn Profile Integration
Reach Decision-Makers with LinkedIn Targeting
Bypass the noise by targeting professionals based on verified LinkedIn profile data. TimeZ Marketing identifies high-value business influencers to deliver 64% better conversion rates.
Multi-Channel Deployment
The Bing Ads Technology Stack
Microsoft Ads Editor
Advanced bulk management and offline optimization for high-scale global campaign deployment.
Audience Network
Sophisticated cross-channel reach across the Microsoft ecosystem, including MSN, Outlook, and Edge.
LinkedIn Data
Exclusive B2B targeting integration using proprietary profile signals for job titles, industries, and companies.
Webmaster Tools
Deep-dive technical SEO insights into crawl health, site indexation, and organic keyword rankings.
UET Tracking
Universal Event Tracking implementation for full-funnel conversion attribution and remarketing precision.
Comprehensive B2B Framework
The B2B Growth Engine: Beyond Search
Microsoft Advertising is a powerful B2B lead generation tool. We nurture professionals throughout their entire buying journey, from initial awareness to final decision.
B2B Client Benefits
- Target decision-makers by professional seniority.
- Expand brand visibility on high-traffic Microsoft platforms.
- Higher-quality leads with professional intent signals.
- Precise attribution and lead tracking setup.
Bing Ads vs Google Ads
Most advertisers focus heavily on Google Ads Agency services because of dominant market share, but overlooking the expertise of a specialized bing ads agency could mean missing valuable opportunities.
| Feature / Metric | Bing Ads (Microsoft Advertising) | Google Ads |
|---|---|---|
| Average CPC | Lower CPC — typically 20–30% less, helping stretch ad budgets further | Higher CPC due to intense competition |
| Audience Demographics | Older, more affluent, desktop-focused, tech-savvy users | Larger, younger, and more diverse demographic mix |
| Search Market Share (U.S.) | ~36% of desktop search traffic (140+ million unique users) | ~64% of desktop traffic; dominates on mobile |
| B2B Targeting | Exclusive LinkedIn Ads Agency integration for job title, company, and industry targeting | Limited direct B2B targeting options |
| Competition Level | Less saturated with fewer advertisers, often higher ad visibility | Highly competitive and saturated market |
| Cross-Platform Reach | Microsoft ecosystem advantage: Outlook, MSN, Yahoo, AOL, and Edge | Google Display Network and YouTube Ads |
| Ad Placement Visibility | Higher visibility opportunities due to reduced competition | Visibility varies based on competitive bidding |
| Shopping Ads | Bing Shopping Ads with lower CPC, higher ROAS, and strong performance for niche products | Ecommerce Advertising Agency dominant but often higher CPCs |
| Budget Optimization | Easier to diversify budgets across Microsoft ecosystem for max ROI | Larger scale but often requires higher spend to compete effectively |
| Best Use Cases | B2B lead generation, e-commerce with higher AOV, local businesses | High-volume campaigns, mobile-first strategies, broad reach |
The Blended Paid Media Strategy
Instead of choosing one platform over the other, a blended paid media strategy can maximize reach, reduce costs, and improve ROI. As a specialized bing ads agency and Google Ads Agency, TimeZ Marketing helps businesses analyze performance data across platforms.
We strategically allocate budgets for the best balance of traffic, conversions, and efficiency. This holistic approach ensures your brand reaches luxury buyers, financial service seekers, and B2B decision-makers across the entire Paid Search Agency landscape.
Want to see how your current campaigns compare?
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Bing Ads Results Timeline
A transparent roadmap of your growth journey with TimeZ Marketing.
Foundation & Campaign Launch
What We’re Doing:
- Complete Microsoft Advertising account audit and competitive analysis
- Keyword research focused on Bing’s unique audience
- Campaign structure design following Microsoft best practices
- UET (Universal Event Tracking) implementation and validation
- Import and optimization of existing Google Ads campaigns
- Initial campaigns launch with strategic budget allocation
- Bing Places for Business optimization
What You’ll See:
- Immediate 20-30% lower CPCs compared to Google Ads
- Baseline performance data collection
- 15-25% of Google Ads traffic volume
- First conversions from Microsoft Search Network
- Quality Score establishment and initial optimizations
Testing & Optimization Phase
What We’re Doing:
- A/B testing of ad copy optimized for Bing’s audience
- Negative keyword refinement to eliminate wasted spend
- Bid strategy optimization (Target CPA, Target ROAS)
- LinkedIn profile targeting implementation for B2B campaigns
- Microsoft Audience Network expansion testing
- Device and demographic bid adjustments
- Landing page recommendations based on Bing behavior
What You’ll See:
- 30-50% improvement in click-through rates
- 20-35% reduction in cost-per-acquisition
- Higher conversion rates from desktop traffic
- Clearer understanding of Bing vs Google performance
- Improved Quality Scores leading to better ad positions
Scaling & Expansion Phase
What We’re Doing:
- Expansion into Microsoft Shopping Ads (for e-commerce)
- Advanced audience segmentation and remarketing
- Budget reallocation from underperformers to winners
- Microsoft Audience Network display campaign launch
- Seasonal campaign preparation and forecasting
- Multi-platform attribution analysis (Bing + Google)
- Bing Shopping feed optimization and category expansion
What You’ll See:
- 2-3x increase in total conversion volume from Bing
- 40-60% improvement in return on ad spend (ROAS)
- Bing contributing 15-25% of total paid search revenue
- Sustainable, predictable growth patterns
- Confidence to increase Bing Ads budget allocation
Sustained Growth & Optimization
What We’re Doing:
- Proactive testing of new Microsoft Advertising features
- Advanced LinkedIn targeting strategies for B2B clients
- Cross-platform budget optimization (Google + Bing)
- Customer journey analysis and multi-touch attribution
- Long-term strategic planning and forecasting
- Competitive intelligence and market positioning
What You’ll See:
- Consistent month-over-month revenue growth
- Lower customer acquisition costs as campaigns mature
- Bing Ads as established, profitable channel alongside Google
- Clear path to achieving annual revenue targets
- Competitive advantage through multi-platform presence
Important Note on Timeline Expectations
These timelines represent typical results based on our experience managing Microsoft Advertising campaigns. Your timeline may vary based on industry competitiveness, landing page quality, and budget allocation.
Our performance marketing approach focuses on sustainable growth—not unrealistic promises.
Accelerate Results with Integrated Strategy
Combine Bing Ads with our complementary services for faster results:
Common Bing Ads Ads Challenges and Solutions
Businesses spend thousands monthly on Bing Ads but see minimal conversions and wasted budget on irrelevant clicks. Budget leaks through broad match keywords, poor audience targeting, and generic ad copy.
TimeZ Marketing identifies budget leaks in the first week. We implement negative keyword lists, eliminating 30-50% of wasted spend while refining targeting to focus on high-converting segments.
Allocating budgets only to Google misses 900M+ searches on Microsoft. You lose market share to competitors capturing buyers at a lower CPC.
We leverage Bing’s unique advantages—30% lower CPCs and LinkedIn targeting—to complement your Google Ads efforts and build complete search dominance.
B2B companies struggle to reach decision-makers. Generic targeting produces unqualified clicks from job seekers who lack budget or authority.
We use Bing’s exclusive LinkedIn Profile Targeting (job title, industry, seniority) to ensure your ads only reach qualified B2B prospects.
Low quality scores force you to pay more for lower positions. Irrelevant ad copy and mismatched keywords drive up costs significantly.
We improve scores through CRO, page speed enhancements, and ad copy refinement to secure top spots at lower costs.
Broken UET tags and misconfigured goals make it impossible to measure performance. You cannot optimize what you cannot track.
Our analytics team implements full-stack UET tracking and cross-device attribution for 100% data reliability.
Bing’s automation often overspends on low-value keywords for accounts with limited data or seasonal fluctuations.
We implement Hybrid Bidding—combining AI efficiency with manual expert oversight to ensure budgets are spent where they convert best.
Competitors outrank your ads and poach your branded traffic, stealing qualified customers who were searching for you.
We execute Competitive Conquesting and brand protection strategies to recapture your impression share and defend your market territory.
Static campaign structures fail during peak surges and waste money during slow periods by ignoring seasonal demand patterns.
We build dynamic seasonal structures that scale budgets automatically based on historical demand, maximizing revenue during your busiest months.
Client Success Stories: Proven Bing Ads Results
See how TimeZ Marketing’s Microsoft Advertising expertise has helped businesses across industries achieve measurable growth and ROI through strategic Bing Ads management.
The Problem
Stagnant lead growth on Google Ads due to $45+ CPCs. The client was reaching “tire-kickers” rather than actual procurement officers.
The Process
30-day technical audit followed by LinkedIn Profile integration to filter traffic by job seniority and company size.
Strategic Actions
- Layered LinkedIn Industry targeting over high-intent keywords.
- Aggressive desktop bid-adjustments for business-hour spikes.
- Multi-touch attribution setup via UET tags and CRM sync.
- Custom landing page variations for different seniority levels.
The Problem
Diminishing returns on Meta and Google. The brand’s product feed was not optimized for Bing’s specific algorithm weighting.
The Process
Rebuilt the product feed with enriched metadata and implemented “Merchant Promotions” to increase CTR by 15%.
Strategic Actions
- Segmented campaigns by product margin and seasonal velocity.
- Implemented Dynamic Remarketing on the Audience Network.
- Targeted “Price Drop” annotations for high-conversion queries.
- Automated bidding rules based on inventory stock levels.
The Problem
Wealth management keywords exceeding $75/click on Google, making ROI impossible after sales commissions.
The Process
Localized targeting combined with high-intent “Educational” search journeys across MSN and Bing Finance.
Strategic Actions
- Focused 85% of budget on affluent desktop users over age 50.
- Synced Bing Ads with Bing Places for local office dominance.
- Applied strict negative keyword sculpting for query purity.
- Used Lead Forms extensions to capture data without page friction.
Reviews
Increased Visibility and ROI
Working with TimeZ Marketing as our Bing Ads agency was a game-changer. Their expertise in Bing Ads helped us significantly increase visibility and maximize ROI.
Strategic Keyword Targeting & Bid Management
TimeZ Marketing is an exceptional Bing Ads agency. Their strategic targeting and bid management drove measurable results.
More Qualified Leads
Zabi’s Bing Ads agency transformed our digital ad performance. More qualified leads, better CTR, and great insights.
FAQs
Performance-Driven Bing Ads Agency.
Stop overpaying on Google. TimeZ Marketing leverages the Microsoft Search Network to reach high-intent desktop buyers your competitors are missing.
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